THE ALL INCLUSIVE WEB DESIGN & BRANDING PACKAGE


A brand & site that speaks for you


Feel confident knowing that your site clearly reflects your brand ( + story) so you can start attracting clients you actually wanna work with!

 
 
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You’re an expert at what you do but know a DIY site won’t cut it anymore — you wanna convert browsers into buyers, right? 

 
 

I’ll help distinguish you through strategic web design that will take your biz to the next level because you:

 
  Need a designer that cares about you and your business

  Need a site that takes your customers to the pages you want them to go

  Need your “online storefront” to actually represent the value you bring to the table

  Want to feel empowered knowing you have the knowledge to update your site yourself, with a simple back-end, no complicated code and no patch updates

 
 
 
 

That all sounds awesome but you’re probably feeling stuck right now.

 

You’re so over trying to figure out how to design visuals that actually reflect your brand plus making sure you have action driven design.

What you truly want (and need) is someone who can take the headache out of it all and understands your business goals and style.


You’ve worked hard to build your business and you’re tired of letting the tech, design, marketing, and strategy overwhelm hold you back.

 
 
 

The All Inclusive Web Design + Branding Package

A 6-week framework that’s built to help you stand out in your industry so you can focus on what you do best — serving your clients!

Branding

  3 custom logo designs to choose from

 2 rounds of revisions on your chosen concept

 Color palette selection

 Alternative logo

 Favicon

 Custom font combinations

  Graphic elements

 Brand Mood Board

 Branding Style Guide

 Final Files - PNG, JPG, AI

Web Design

 Client Questionnaires

 1:1 kick of call before the start of the project

 60 min Strategy Session

 Squarespace account + Domain + Google Business email connection (these fees are not included in package price)

 Customized website design- up to 7 pages

 Optimized site for desktop and mobile

 Custom designed graphics

 On page SEO optimization

 Google Analytics integration

 Integration with all of your Social Media profile

 Careful selection of branded stock images and graphics (*cost for third-party images not included)

 Branded Coming Soon landing page

 Custom 404 Error page

 1:1 live website "walkthrough"

 

On top of that, you’ll also get:

 Domain name transferring or connecting assistance

 Integration with your email provider (ex: MailChimp, ConvertKit)

 Unlimited support via our Asana chat during the course of your brand + website build

 1 Week of Post-launch support

 Video tutorial library so you’re ready to manage your new site

 
 
 
 

How does it all work exactly?

Week 1 | Questionnaires & Site Strategy

Kick off call . . .

To kick things off, you’re gonna be completing client questionnaires + a Pinterest inspiration board that will help me step into your biz. We’ll be hopping on a call to review the questionnaire & explore the different parts of your business and new brand/site.

Strategy Call & Site Map Layout . . .

We’ll work out the general layout for your website and what elements will be going in each page ex: testimonials, newsletter block, sidebar, etc.. + how your website fits into the rest of your digital marketing strategy.

Website Content . . .

I’ll walk you through the website copy framework (that you get as a bonus) so you’re able to create copy that flows and speaks to your ideal clients pains/desires.

Week 2 | Brand Development

Tagline . . .

Together we will be creating a tagline that is catchy and captures the real reason why someone should work with you.

Mood board + Color Palette . . .

A Mood board is super important because it helps us agree on a visual representation of the style and feel of your brand so we’ll be finalizing your mood board & color palette this week.

Logo. . .

The centerpiece for your branding board and brand identity is your logo so I’ll be sketching out different versions of what will become your custom logo and give you three designs to choose from.

Week 3 | Brand Identity

Branding Style Guide . . .

Once we have your final logo I will then be putting together your branding style guide which includes your alternative logo, favicon, fonts, and color palette.

Week 4 | Homepage Design

Homepage Wireframe . . .

I’ll be sending you over a wireframe of your homepage so you get a good idea of the visual flow of it. We’ll also finalize all the images that will be going on your website.

Style Tiles. . .

Style tiles visually communicate the actual interface elements of your site and consist of your fonts, colors, button colors/shapes, and logo, to show how your brand identity will look on your site.

Homepage Mockup . . .

Once you approve your homepage wireframe and style tiles I’ll be creating your fully functional homepage mockup.

Week 5 | Site Design

Build out . . .

While you’re busy focusing on the parts of your business you enjoy, I will be over on Squarespace designing your new on brand site!

Week 6 | Edits and Launch!

Edits . . .

During this last week, you’ll be reviewing your whole fully functioning website and sending me over any edits that you’d like to see (unlimited edits during this review period).

1:1 Live Website Walkthrough . . .

I’ll be walking you through the back end of your site and showing you have everything works!

Launch . . .

Launch day! It’s time to celebrate all the hard work you’ve put into your business and celebrate! Congrats!

 
 
 

Your investment: $4,000 USD

 
 
 

 
 

You get bonuses too!

 

  Access to my “Copy That Converts” Guide so you can write in a way that connects with your ideal audience

  Launch day social media graphics so you’re ready to promote your new site!

 

FAQ

Is Squarespace right for me? . . .

In general, if you're a creative entrepreneur, small business owner, photographer, or blogger then Squarespace is a good fit! If you operate a fairly large company, need forums capabilities, or sell a lot of products online (200+), then Squarespace might not be your best option. Here are some reasons I would recommend Squarespace to you: 1) You are not very tech savvy 2) You don’t want to spend time worrying about making sure your site is up-to-date and secure 3) Your business does not revolve around selling a huge amount of online products 4) Want an all in one platform that allows for customization 5) Love the idea of having a dedicated 24/7 support team

What if I already have a website, can I move it to Squarespace? . . .

Of course! After moving your existing site to Squarespace you can either connect or transfer your domain to Squarespace.

When I move to Squarespace does my content move automatically?. . .

Not automatically but it's possible to move most content!

How much does Squarespace cost? . . .

You'll pay either $12 month (if you pay for the year) or $18 a month (on the month to month plan). I always recommend the annual plan so that you get a free domain and professional g-suite business account free for a year! Plus you get to take advantage of my Squarespace circle 20% discount if you get the year plan! Oh, and you get a free Acuity Emerging Entrepreneur plan free foreEVER!

Can I keep my current domain? . . .

Yea! You can either connect or transfer your domain to Squarespace.

How much time commitment is required on my part? . . .

Most of the time commitment from you will come from our calls, client questionnaires, creating your Pinterest inspiration board, revisions, and putting together your website copy/images. Since this is a collaborative process I do ask that you respond within 24 hours to any edit requests or additional info I need from you.

Why do I have questionnaires and live calls with you? . . .

Well, I want to uncover who you are and how we will create the vision you have for your biz site & brand! I want to step into your shoes and learn about your ideal client, your goals, the brands/websites that inspire you, and more.

Do you offer website maintenance? . . .

Nope. My goal is to give you all the tools necessary in order for you to be able to manage all the back-end stuff. Don’t worry if you're not very tech-savvy, we will be having a one-hour live website walkthrough where I will show you how to manage your new site. If you do need to add pages in the future then you can reach out when that time comes and I will be more than happy to help out!

 

Past Client Work:

 
 

 Ready to work together!?