Posts in Marketing
How To Figure Out What You Stand For As A Brand Or Person

If you could boil down your believes about your life and business into three core value what would they be? Your core values are the criteria that guide the decisions you make throughout your life + business at every level, now and as you/it grows. They are the common threads that run through the way you run your business, visuals, messaging and client interactions.

Read More
A Behind-The-Scenes Look At My Client Experience

If you are a serviced based business then you know the power behind a good client experience. At the end of the day my clients invest in yes their branding elements and a killer website but they are also expecting a great experience. I can deliver a good end result but if the process wasn’t straightforward, clear, enjoyable, and organized then my client will probably be left wanting more.

Read More
How To Develop Your Brand Strategy: For Creatives & Entrepreneurs

Branding! Branding! Branding! You hear it everywhere and know it’s important but do you actually have a Brand Strategy in place?. Coming up with a business and services/products is the easy part… anyone can do that but building a strong brand that wins customers over and sets you apart is where the real works comes in.

Read More
5 Guaranteed Ways To Drive Traffic To Your Website

Imagine that you’re throwing yourself a glamorous bday party so you spend a good amount on money on buying the perfect dress, doing your hair, nails, decorating your house, etc… BUT then no one shows up!  Turns out they never even received the invite! Well, this is what happens when you invest money in creating a beautiful website and brand and then no one even looks at it.

Read More
Why You Should Be Batching Your Social Media Posts And How To Do It

Running a business is more than setting up a website, google analytics, an invoicing system, and get your tax ID #. All of these things are super important but so is growing your brand, gaining an audience, and getting your voice heard. I am by no means saying social media is just a box to check but it is something you need to be consistent with so batching will help you stay consistent!

Read More
7 Creative Places To Add An Opt In That Will Help Grow Your Email List

It seems like email lists are what everyone seems to be talking about these days and for good reasons. Your email list is just that, yours! But you have your killer freebie created and now what? You have to get your opt-in in front of your audience so that they actually click that sign-up button! Find out the best places to add your freebie so that you can grow your email list.

Read More
5 Mistakes You're Probably Making When Setting Up Your Pinterest for Business Account

I have to admit when I first started trying to understand Pinterest I had such a hard time wrapping my head around it. It’s not like Facebook, Instagram, or Twitter. Why? Because Pinterest is NOT a social media platform but a search engine. Think of it as a visual Google, you type something into the search button and Pinterest smart feed shows image after image of relevant content

Read More
5 Common But Huge Mistakes You Can Avoid Making In Your Business

So you’re a business owner, right? Besides running your own biz are you also in charge of the accounting, finances, social media, email marketing, content creation, advertising, etc…? Sounds like the life of a business owner! Being your own boss comes with freedom but it also comes with a lot of responsibility because everything begins and ends with you.

Read More